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Target Product Reviews API

With a GET request to the /api/getter/?platform="target_reviews" endpoint, you can scrape customer reviews for any product on Target's online store in real-time.

Example

Here's an example showcasing how you can scrape customer reviews for any product on Target.com using its product URL and the page number we're interested in scraping reviews from.

The results are sorted by recency, so the most recent reviews are on page 1.

1
curl -v -L 'https://data.unwrangle.com/api/getter/?platform=target_reviews&url=https%3A%2F%2Fwww.target.com%2Fp%2Fkeurig-k-mini-single-serve-k-cup-pod-coffee-maker%2F-%2FA-53788870&api_key=API_KEY'

Note

When using curl, it is necessary to add the option -L to get the data back. This is because in some cases our server responds with a 301 and curl does not follow the redirect by default.

Query Parameters

As you can see in the example below, our endpoint needs the following query parameters:

Review Query

url

Required

Parameter defines the URL of the product listing for which you want to query reviews. Value of this parameter must be encoded.

page

Optional

Parameter defines the page number from which you want to query reviews. The default value is 1.

Other Required Parameters

platform

Required

Parameter specifies the scraping engine you want to invoke. For the Target Reviews API, the value should be target_reviews.

api_key

Required

Parameter defines your account's token. Get your API key for free here.

Note

The value of the query parameter url must be URL or percent encoded. If you're using Python, this can be done with the function urlencode.

Results

Each request returns up to 20 reviews. The response will include the following attirbutes for each review present in the response:

Attributes Returned Data Type Information Represented
id string Retailer ID of the review
date string Date when review was published
author_name string Reviewer's name
author_url string Reviewer's retailer profile link
rating int Rating by reviewer
review_title string Review title
review_url string Link to review
review_text string Review's text content
meta_data dict Dict containing meta data. For e.g. verified purchase status
lang_code string Language code of the review
response string Retailer's response to the review, if any

Response Example

Each request returns up to 20 results. Here's the response you can expect for the request showcased above:

{
    "success": true,
    "url": "https://www.target.com/p/evenflo-classic-clear-bpa-free-plastic-baby-bottle-8oz-3pk/-/A-75568391",
    "page": 1,
    "total_results": 172,
    "no_of_pages": 9,
    "result_count": 20,
    "reviews": [
        {
            "id": "r119988_17086946r4LZJmwWtB",
            "date": "2024-02-23",
            "rating": 2,
            "review_title": "Ok",
            "review_text": "Numbers are barely visible.",
            "review_url": null,
            "author_name": "R",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": false,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "safety": "4 out of 5",
                    "easy to clean": "3 out of 5",
                    "design": "2 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_17060237ZZuG59SK5n",
            "date": "2024-01-23",
            "rating": 5,
            "review_title": "Simple and easy",
            "review_text": "These are my daughter’s favorite bottles! They are simple, and easy to clean. The nipple is short and small. The twisted design of the bottle makes it easy for her to grip",
            "review_url": null,
            "author_name": "Jclyn",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "design": "5 out of 5",
                    "safety": "5 out of 5",
                    "easy to clean": "5 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_17057190p4rS2COHEF",
            "date": "2024-01-20",
            "rating": 2,
            "review_title": "Low quality",
            "review_text": "The nipple collapsed while baby drinks, the numbers are hard to read when measuring. Only good thing is it's comfortable to hold. Will go back to a different brand. Waste of money.",
            "review_url": null,
            "author_name": "Purple81",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": false,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "safety": "3 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "ff64ed72-c514-5f3b-9469-782f5d76e2b4",
            "date": "2024-01-07",
            "rating": 5,
            "review_title": "Amazing bottles!",
            "review_text": "I love all my Evenflo bottles and these are no different! They’re the perfect flow and a great size. My baby will refuse all other bottles. Doesn’t hurt that they’re pretty :)",
            "review_url": null,
            "author_name": "Em123",
            "author_url": null,
            "meta_data": {
                "verified_purchase": false,
                "is_recommended": "",
                "helpful_vote_count": 0,
                "is_syndicated": true,
                "secondary_ratings": {}
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_1701473258X7sf0vD7",
            "date": "2023-12-01",
            "rating": 5,
            "review_title": "Great bottles",
            "review_text": "It’s good , my kids love it better than another other bottles, even the ones that’s are really expensive. But these bottle should only cost to $3 or less.",
            "review_url": null,
            "author_name": "Soft material",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 1,
                "is_syndicated": false,
                "secondary_ratings": {
                    "easy to clean": "5 out of 5",
                    "design": "5 out of 5",
                    "safety": "5 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16998979aO5vYi4huX",
            "date": "2023-11-13",
            "rating": 4,
            "review_title": "Good quality",
            "review_text": "Inexpensive. Good quality. Pro and con that it doesn’t have the air technology if a baby takes a lot of air in but nice not to have a million pieces to wash",
            "review_url": null,
            "author_name": "Mama",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 1,
                "is_syndicated": false,
                "secondary_ratings": {
                    "design": "5 out of 5",
                    "safety": "5 out of 5",
                    "easy to clean": "5 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16994635H7RtfCEeuz",
            "date": "2023-11-08",
            "rating": 5,
            "review_title": "Just buy it",
            "review_text": "These bottles are great if you are needing new bottles without spending a lot I personally like Dr.brown and boon but I’m currently a broke bish my cat has a thing about stealing nipples but has a slow flow and that’s exactly what I’m looking for",
            "review_url": null,
            "author_name": "GNAmommy",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 2,
                "is_syndicated": false,
                "secondary_ratings": {
                    "design": "5 out of 5",
                    "safety": "5 out of 5",
                    "easy to clean": "5 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16981096KvPU8aK9xv",
            "date": "2023-10-24",
            "rating": 5,
            "review_title": "Great bottle",
            "review_text": "Very happy with these bottles, baby used them from 6 weeks to 6 months. Only issue is that measurements were hard to read.",
            "review_url": null,
            "author_name": "CS",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 2,
                "is_syndicated": false,
                "secondary_ratings": {}
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16980250onEynTdkEd",
            "date": "2023-10-23",
            "rating": 4,
            "review_title": "Basic bottle",
            "review_text": "easy, basic bottles. very hard to read the measurements.",
            "review_url": null,
            "author_name": "L",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": "",
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {}
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16971259200VtZUHJb",
            "date": "2023-10-12",
            "rating": 3,
            "review_title": "Evenflo bottle",
            "review_text": "Plastic is thin, cheaply made and the nipple leaks atva fast rate when tipped upside down. Would not buy again my personal opinion.",
            "review_url": null,
            "author_name": "Hawaii",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": false,
                "helpful_vote_count": 1,
                "is_syndicated": false,
                "secondary_ratings": {
                    "safety": "3 out of 5",
                    "easy to clean": "5 out of 5",
                    "design": "1 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16917838hx9Jo3UX8c",
            "date": "2023-08-11",
            "rating": 1,
            "review_title": "Leaks",
            "review_text": "Why are their no caps included with these baby bottles? Caps prevent leaks and other problems. Caps have been included with all baby bottles for the past 60 years. Why are there no caps included in this purchase?",
            "review_url": null,
            "author_name": "ladyloni",
            "author_url": null,
            "meta_data": {
                "verified_purchase": false,
                "is_recommended": false,
                "helpful_vote_count": 3,
                "is_syndicated": false,
                "secondary_ratings": {
                    "safety": "1 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16917799pSbwMgzcW2",
            "date": "2023-08-11",
            "rating": 5,
            "review_title": "Bottle",
            "review_text": "I’ve tried 3 different brand bottles and my baby did so well with these bottles. He didn’t choke as he was drinking and he was able Togo at his pace. They are very affordable also. My baby approves of these bottles!",
            "review_url": null,
            "author_name": "Bottle",
            "author_url": null,
            "meta_data": {
                "verified_purchase": false,
                "is_recommended": true,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "easy to clean": "5 out of 5",
                    "design": "5 out of 5",
                    "safety": "4 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        ...
        {
            "id": "r119988_16823553qls9cRgYpo",
            "date": "2023-04-24",
            "rating": 4,
            "review_title": "Cheap",
            "review_text": "Was tired of spending lots of meant for my daughter to eat off the nipples and these have a been a great cheap replacement",
            "review_url": null,
            "author_name": "Paigep",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "design": "4 out of 5",
                    "easy to clean": "4 out of 5",
                    "safety": "4 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        },
        {
            "id": "r119988_16816838VypQ5zaI3c",
            "date": "2023-04-16",
            "rating": 5,
            "review_title": "VERY GOOD",
            "review_text": "VERY CHEAP AND GOOD !!",
            "review_url": null,
            "author_name": "TARGET1",
            "author_url": null,
            "meta_data": {
                "verified_purchase": true,
                "is_recommended": true,
                "helpful_vote_count": 0,
                "is_syndicated": false,
                "secondary_ratings": {
                    "easy to clean": "2 out of 5",
                    "safety": "5 out of 5",
                    "design": "4 out of 5"
                }
            },
            "lang_code": "en-US",
            "response": null
        }
    ],
    "meta_data": {},
    "remaining_credits": 649867
}

Request Cost

Each request returns up to 20 reviews and costs 1 credits per record returned or 10 credits per request, whichever is higher.

Support

If the response doesn't include the data you need, or if you have any question or feedback, please write to us at support@unwrangle.com